DeodorantShampoo and hair careBath and showerPersonal care
Dove
Unilever mass-market brand. Our April 2026 review found some aluminum-free options, while many product labels listed fragrance or other flagged ingredients.
Find a swap for DoveD
Avoid most products
Grade D: Avoid most products
Our editorial review found concerns across much of the range. Check the dated sources and each current product label.
What the brand gets right
- Dermatologist-tested claims
- Fragrance-free sensitive lines are better than their scented equivalents
What to be aware of
- Most products contain undisclosed fragrance
- Aluminum in antiperspirant ranges
- Parabens and phenoxyethanol in various body wash and lotion lines
Assessment sources
This grade is an editorial assessment of published product and ingredient information, not a laboratory test. Product formulas can change after the review date.
- Dove product and ingredient information (accessed 2026-04)
Better-rated alternatives
Corpus Naturals
ANatural deodorants with full ingredient disclosure. Aluminum-free, paraben-free, phthalate-free.
Wild
BRefillable deodorant in recyclable cases. Clean formulations, though fragrance disclosure is partial.
Schmidt’s
BNatural deodorant brand owned by Unilever. Clean baseline, some essential-oil sensitivities.