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Brand scorecards

Every brand, honestly graded

103 household brands graded on what matters: fragrance disclosure, paraben status, phthalate status, PFAS posture, third-party certification and category-specific criteria. No sponsorships. No affiliate bias in the grades.

Grades are editorial assessments based on published product and ingredient information at the stated review date. They are not laboratory test results. Formulas change, so check the current label.

What the grades mean

ARecommend

Meets every core Untoxed criterion. We recommend products across the range.

BGood with caveats

Most products are clean. A few items or ingredients worth reading the label for.

CMixed

Some clean products, some concerning. Read labels carefully and pick specific SKUs.

DAvoid most products

Our editorial review found concerns across much of the range. Check the dated sources and each current product label.

FAvoid

Our editorial review found substantial concerns across the core range. Check the dated sources and each current product label.

Jump to category

Baby careBath and showerBeddingCleaningCookwareDeodorantDish brushesFood storageFood wraps and bagsKids drinkwareKids tablewareKitchen utensilsLaundryLightingLunch boxesOral carePersonal careShampoo and hair careSkincareWater bottlesWater filtration

Baby care

Attitude

A

Canadian clean beauty brand. EWG Verified across most of the range. Strong disclosure.

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Naturepedic

A

Organic mattresses with strongest certifications in the industry. Notable for crib and kids mattresses.

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Weleda

B

Swiss biodynamic skincare since 1921. Clean formulations but most products contain natural essential-oil fragrance.

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Mushie

B

Danish silicone feeding products and pacifiers. Aesthetic design, food-grade silicone.

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Aveeno Baby

D

Johnson and Johnson brand marketed as oat-based and gentle. Paraben-free versions exist but most SKUs contain flagged ingredients.

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Johnson’s Baby

F

Legacy baby brand. Our April 2026 review found that formulas varied and many products still listed fragrance or other flagged ingredients.

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Bath and shower

Attitude

A

Canadian clean beauty brand. EWG Verified across most of the range. Strong disclosure.

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Dr. Bronner’s

A

Castile soap in glass or recyclable plastic. Short ingredient lists, fair trade, organic.

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Jolie

A

Shower-head filter that removes chlorine, chloramine, and heavy metals. The category leader.

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Dove

D

Unilever mass-market brand. Our April 2026 review found some aluminum-free options, while many product labels listed fragrance or other flagged ingredients.

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Aveeno Baby

D

Johnson and Johnson brand marketed as oat-based and gentle. Paraben-free versions exist but most SKUs contain flagged ingredients.

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Johnson’s Baby

F

Legacy baby brand. Our April 2026 review found that formulas varied and many products still listed fragrance or other flagged ingredients.

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Bedding

Coyuchi

A

Californian organic cotton bedding. GOTS certified, full supply chain transparency.

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Pact

A

Organic cotton sheets, towels and basics. GOTS certified, Fair Trade, affordable relative to other organic brands.

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Avocado Green Mattress

A

GOLS-certified organic latex mattresses and GOTS-certified bedding. The reference for non-toxic mattresses.

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Naturepedic

A

Organic mattresses with strongest certifications in the industry. Notable for crib and kids mattresses.

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IKEA DVALA

B

IKEA’s basic 100% cotton sheet line. The reviewed US listing does not substantiate organic or GREENGUARD certification.

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Boll & Branch

B

Fair Trade organic cotton bedding. Clean certifications but weaker than Coyuchi on finishes.

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Brooklinen

C

Popular direct-to-consumer bedding. OEKO-TEX certified but not organic, and no fragrance/finish disclosure.

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Cleaning

Branch Basics

A

Single concentrate that cleans everything. Full ingredient disclosure, fragrance-free.

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Blueland

A

Tablet refill system with glass or reusable bottles. Plastic-waste-first design, clean ingredient list.

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Dr. Bronner’s

A

Castile soap in glass or recyclable plastic. Short ingredient lists, fair trade, organic.

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Molly’s Suds

A

Plant-based laundry detergent with a short ingredient list. One of the cleanest mainstream laundry brands.

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Ecover

B

Widely available plant-based cleaning line. Clean enough for most uses, fragrance disclosure is partial.

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Seventh Generation

B

Unilever-owned plant-based cleaning brand. Fragrance-free options are genuinely clean.

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Dropps

B

Plant-based laundry pods in dissolving PVA film. Good on ingredients; the PVA film is the open question.

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Method

C

Designed-for-retail cleaning line owned by SC Johnson. Better than conventional but fragrance-heavy.

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Mrs Meyer’s

C

SC Johnson-owned "clean" brand. Plant-based surfactants but heavy undisclosed fragrance across the range.

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Yankee Candle

D

Scented paraffin candles. Paraffin combustion plus heavy synthetic fragrance is a poor indoor air combination.

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Clorox

F

Sodium hypochlorite bleach and fragranced disinfectants. Aggressive on both dirt and indoor air quality.

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Lysol

F

Quaternary ammonium disinfectants. Effective but harsh, with heavy fragrance and respiratory irritation risk.

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Febreze

F

Fabric and air freshener spray from P&G. The archetypal fragrance-loaded indoor air polluter.

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Glade

F

Plug-in air fresheners, sprays and candles from SC Johnson. One of the worst indoor air quality offenders.

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Cookware

Lodge

A

American cast iron maker since 1896. Cheap, durable cast iron with no non-stick coating.

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De Buyer

A

French carbon steel maker. Bare carbon steel used in restaurant kitchens, no coating.

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All-Clad

A

American stainless steel cookware. Strong option if you buy the bare D3 or higher stainless lines and skip the non-stick ranges.

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Le Creuset

A

French enameled cast iron. Best-in-class for enameled cookware with tested lead-free glaze.

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Staub

A

French enameled cast iron made in France. The Le Creuset alternative at a slightly lower price.

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Xtrema

A

100% ceramic cookware, not ceramic-coated metal. The only true all-ceramic option at scale.

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Our Place (Always Pan)

C

Direct-to-consumer cookware with ceramic non-stick. Better than PTFE but the coating still degrades.

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GreenPan

C

Ceramic non-stick pioneer. Technically PFAS-free but ceramic coatings degrade fast.

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Caraway

C

Aesthetic ceramic non-stick in pastel colors. Same ceramic coating longevity problem as GreenPan.

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Calphalon

D

Best-known for hard-anodised non-stick. Small bare stainless range exists but the default is PTFE-coated.

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T-fal

F

Mass-market non-stick cookware. Core products rely on PTFE-based coatings we specifically warn against.

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Deodorant

Corpus Naturals

A

Natural deodorants with full ingredient disclosure. Aluminum-free, paraben-free, phthalate-free.

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Wild

B

Refillable deodorant in recyclable cases. Clean formulations, though fragrance disclosure is partial.

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Schmidt’s

B

Natural deodorant brand owned by Unilever. Clean baseline, some essential-oil sensitivities.

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Native

B

Mainstream natural deodorant. Clean compared to conventional but fragrance disclosure is limited.

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Tom’s of Maine

B

Legacy natural brand owned by Colgate-Palmolive. Better than conventional but formulations have slipped over time.

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Dove

D

Unilever mass-market brand. Our April 2026 review found some aluminum-free options, while many product labels listed fragrance or other flagged ingredients.

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Secret

D

Procter and Gamble antiperspirant brand. Aluminum-based with synthetic fragrance.

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Old Spice

D

Procter and Gamble legacy brand. Heavy fragrance and aluminum throughout the antiperspirant range.

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Axe

F

Unilever body spray brand. Heavy synthetic fragrance and aluminum antiperspirant across the range.

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Dish brushes

Redecker

A

German traditional brushes with wood handles and natural bristles. Decades of durability.

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Full Circle

B

Bamboo and plant-fiber dish brushes. Handle lasts years, replaceable heads.

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Food storage

Pyrex

A

Borosilicate and tempered soda-lime glass storage. The default recommendation for replacing plastic containers.

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Weck

A

German glass jars with glass lids and rubber gaskets. Excellent for pantry and fridge storage with no plastic contact surfaces.

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Stasher

A

Platinum-grade silicone bags. The cleanest single-material alternative to plastic zip bags.

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U-Konserve

A

Stainless steel food containers and tiffins with silicone lids. Made specifically as a plastic replacement.

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Glasslock

A

Korean-made tempered glass containers. Tight-sealing, oven and freezer safe.

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WeeSprout

B

Silicone and glass kids products. Platinum silicone is clean; some PP lids in the range.

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Tupperware

D

Plastic food storage. Our April 2026 editorial review preferred glass or stainless alternatives because material details vary across this range.

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Ziploc

D

Single-use and reusable plastic bags. Polyethylene leaches microplastics; fragrance in some lines adds phthalate concerns.

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Rubbermaid

D

Plastic food storage range. "BPA-free" but the bisphenol replacements raise the same concerns.

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Food wraps and bags

Stasher

A

Platinum-grade silicone bags. The cleanest single-material alternative to plastic zip bags.

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Bee’s Wrap

A

Original beeswax food wrap. Cotton, beeswax, jojoba, tree resin. Reusable, compostable at end of life.

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Etee

A

Beeswax and plant-based wraps, plus plastic-free alternatives for cling film and sandwich bags.

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Ziploc

D

Single-use and reusable plastic bags. Polyethylene leaches microplastics; fragrance in some lines adds phthalate concerns.

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Kids drinkware

Klean Kanteen

A

Stainless steel bottles with stainless interiors. No plastic in contact with liquid.

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Thermos (Funtainer)

A

Funtainer kids bottle line has stainless steel interior. Not all Thermos products do, check model numbers.

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Pura Kiki

A

Stainless steel bottles from newborn to toddler age. Only plastic-free infant bottle system we have found.

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Nuby

D

Mass-market baby and toddler feeding brand. "BPA-free" plastic across the range.

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Kids tableware

Avanchy

A

Stainless and bamboo kids tableware with silicone suction bases. Well-formulated materials.

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Elk and Friends

A

Stainless steel kids plates, bowls and utensils. Fully stainless food-contact surfaces.

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WeeSprout

B

Silicone and glass kids products. Platinum silicone is clean; some PP lids in the range.

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Mushie

B

Danish silicone feeding products and pacifiers. Aesthetic design, food-grade silicone.

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Kitchen utensils

OXO Good Grips

B

Mass-market utensil brand. Stainless-heavy range but includes plastic and nylon items that should be avoided.

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GIR

B

Platinum silicone spatulas and utensils. Clean material choice for high-heat tools.

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Laundry

Branch Basics

A

Single concentrate that cleans everything. Full ingredient disclosure, fragrance-free.

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Molly’s Suds

A

Plant-based laundry detergent with a short ingredient list. One of the cleanest mainstream laundry brands.

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Ecover

B

Widely available plant-based cleaning line. Clean enough for most uses, fragrance disclosure is partial.

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Seventh Generation

B

Unilever-owned plant-based cleaning brand. Fragrance-free options are genuinely clean.

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Dropps

B

Plant-based laundry pods in dissolving PVA film. Good on ingredients; the PVA film is the open question.

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Method

C

Designed-for-retail cleaning line owned by SC Johnson. Better than conventional but fragrance-heavy.

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Mrs Meyer’s

C

SC Johnson-owned "clean" brand. Plant-based surfactants but heavy undisclosed fragrance across the range.

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Tide

F

Procter and Gamble laundry detergent. Our April 2026 editorial review found fragrance and dye concerns across products in the range.

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Gain

F

P&G fragrance-heavy laundry brand. The product is the fragrance.

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Lighting

Philips

A

Lighting manufacturer with excellent low-blue-light and warm LED options. Warm Glow line mimics incandescent.

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GE Lighting

A

Reveal incandescent and warm LED lines. Still manufactures incandescent bulbs where allowed.

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Mito Red Light

A

Near-infrared and red light therapy panels. Third-party tested output and low EMF.

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Lunch boxes

LunchBots

A

Stainless steel bento-style lunch boxes. Full stainless construction, long-lived.

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PlanetBox

A

Stainless steel lunch boxes with magnetic cover art for kids. Full-stainless construction.

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U-Konserve

A

Stainless steel food containers and tiffins with silicone lids. Made specifically as a plastic replacement.

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Oral care

David’s

A

Natural toothpaste with short ingredient lists and metal tubes. Fluoride-optional.

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RiseWell

A

Hydroxyapatite toothpaste with a short ingredient list. Hydroxyapatite is not established as equivalent to fluoride toothpaste for preventing cavities.

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Boka

A

Hydroxyapatite toothpaste brand. Hydroxyapatite is not established as equivalent to fluoride toothpaste for preventing cavities.

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Tom’s of Maine

B

Legacy natural brand owned by Colgate-Palmolive. Better than conventional but formulations have slipped over time.

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Bamkiki

B

Bamboo toothbrushes with BPA-free nylon bristles. Cleaner than full-plastic brushes.

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Sensodyne

C

GSK sensitive-teeth formulations. Clinically effective for sensitivity but contains SLS and artificial flavor in most lines.

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Colgate

D

Mass-market toothpaste. Most products contain SLS, artificial sweeteners and synthetic flavor.

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Crest

D

Procter and Gamble toothpaste. Heavy artificial sweeteners and synthetic flavors across the range.

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Personal care

Corpus Naturals

A

Natural deodorants with full ingredient disclosure. Aluminum-free, paraben-free, phthalate-free.

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Attitude

A

Canadian clean beauty brand. EWG Verified across most of the range. Strong disclosure.

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Rahua

A

Premium natural hair care. Fragrance-free and scented-with-essential-oils options, full ingredient lists.

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Pact

A

Organic cotton sheets, towels and basics. GOTS certified, Fair Trade, affordable relative to other organic brands.

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Dr. Bronner’s

A

Castile soap in glass or recyclable plastic. Short ingredient lists, fair trade, organic.

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Counter (formerly Beautycounter)

A

Clean cosmetics brand relaunched as Counter in 2025 with a smaller direct-to-consumer range.

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Wild

B

Refillable deodorant in recyclable cases. Clean formulations, though fragrance disclosure is partial.

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Schmidt’s

B

Natural deodorant brand owned by Unilever. Clean baseline, some essential-oil sensitivities.

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Native

B

Mainstream natural deodorant. Clean compared to conventional but fragrance disclosure is limited.

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Tom’s of Maine

B

Legacy natural brand owned by Colgate-Palmolive. Better than conventional but formulations have slipped over time.

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Acure

B

Affordable clean hair care. Paraben-free, sulfate-free, with plant-based scent.

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Weleda

B

Swiss biodynamic skincare since 1921. Clean formulations but most products contain natural essential-oil fragrance.

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CeraVe

C

Dermatologist-recommended moisturizer brand. The fragrance-free SKUs are clean; scented versions are not.

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Dove

D

Unilever mass-market brand. Our April 2026 review found some aluminum-free options, while many product labels listed fragrance or other flagged ingredients.

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Secret

D

Procter and Gamble antiperspirant brand. Aluminum-based with synthetic fragrance.

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Old Spice

D

Procter and Gamble legacy brand. Heavy fragrance and aluminum throughout the antiperspirant range.

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L’Oréal Paris

D

Mass-market hair and skin care. In our April 2026 review, formulas varied and many labels listed fragrance or preservatives.

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Herbal Essences

D

Procter and Gamble brand marketed as natural. Most SKUs contain undisclosed fragrance and synthetic preservatives.

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Aveeno Baby

D

Johnson and Johnson brand marketed as oat-based and gentle. Paraben-free versions exist but most SKUs contain flagged ingredients.

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Neutrogena

D

Mass-market skincare owned by Kenvue (J&J spinoff). Persistent use of undisclosed fragrance and concerning preservatives.

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Axe

F

Unilever body spray brand. Heavy synthetic fragrance and aluminum antiperspirant across the range.

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Pantene

F

Procter and Gamble mass-market shampoo. Synthetic fragrance, sulfates and preservatives throughout.

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Head and Shoulders

F

Procter and Gamble anti-dandruff. Zinc pyrithione has been reformulated out in the EU over reproductive concerns.

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Johnson’s Baby

F

Legacy baby brand. Our April 2026 review found that formulas varied and many products still listed fragrance or other flagged ingredients.

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Shampoo and hair care

Attitude

A

Canadian clean beauty brand. EWG Verified across most of the range. Strong disclosure.

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Rahua

A

Premium natural hair care. Fragrance-free and scented-with-essential-oils options, full ingredient lists.

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Acure

B

Affordable clean hair care. Paraben-free, sulfate-free, with plant-based scent.

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Dove

D

Unilever mass-market brand. Our April 2026 review found some aluminum-free options, while many product labels listed fragrance or other flagged ingredients.

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Old Spice

D

Procter and Gamble legacy brand. Heavy fragrance and aluminum throughout the antiperspirant range.

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L’Oréal Paris

D

Mass-market hair and skin care. In our April 2026 review, formulas varied and many labels listed fragrance or preservatives.

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Herbal Essences

D

Procter and Gamble brand marketed as natural. Most SKUs contain undisclosed fragrance and synthetic preservatives.

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Pantene

F

Procter and Gamble mass-market shampoo. Synthetic fragrance, sulfates and preservatives throughout.

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Head and Shoulders

F

Procter and Gamble anti-dandruff. Zinc pyrithione has been reformulated out in the EU over reproductive concerns.

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Skincare

Counter (formerly Beautycounter)

A

Clean cosmetics brand relaunched as Counter in 2025 with a smaller direct-to-consumer range.

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Pai Skincare

A

UK-made organic skincare for sensitive skin. Transparent formulations and third-party certification.

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Weleda

B

Swiss biodynamic skincare since 1921. Clean formulations but most products contain natural essential-oil fragrance.

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CeraVe

C

Dermatologist-recommended moisturizer brand. The fragrance-free SKUs are clean; scented versions are not.

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Neutrogena

D

Mass-market skincare owned by Kenvue (J&J spinoff). Persistent use of undisclosed fragrance and concerning preservatives.

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Water bottles

Klean Kanteen

A

Stainless steel bottles with stainless interiors. No plastic in contact with liquid.

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Hydro Flask

A

Popular stainless steel insulated bottles. Non-plastic interior across the range.

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Iron Flask

A

Affordable stainless steel bottles with full-stainless interior. Budget alternative to Hydro Flask.

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Nalgene

C

Tritan plastic bottles. Tritan is made without BPA or BPS, but it remains a plastic food-contact surface.

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Water filtration

Clearly Filtered

A

Pitcher filter with published third-party laboratory results for PFAS, lead and other contaminants. Its broad reduction claims are lab-tested, not NSF certified.

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APEC Water

A

Reverse osmosis systems. The ROES-50 is the most recommended residential RO system in independent reviews.

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AquaTru

A

Countertop reverse osmosis with four-stage filtration. No plumbing required.

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Epic Water Filters

A

Pitcher and bottle filters that actually remove PFAS, lead and VOCs. One of the best performers in independent tests.

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ZeroWater

B

Five-stage pitcher that removes most TDS. Good lead and chromium-6 performance; PFAS performance is partial.

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Brita

C

Ubiquitous pitcher filter. Entry-level protection that does not address PFAS, lead or most pharmaceuticals.

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Pur

C

Pitcher and faucet filters. Slightly better NSF coverage than Brita but still limited on PFAS.

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Berkey

F

Gravity-fed countertop filtration. We do not recommend Berkey while an EPA Stop Sale, Use, or Removal Order remains active.

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