Fertility and Pregnancy
If you are trying to conceive, or are pregnant, reducing endocrine disruptor exposure is one of the most impactful changes you can make. Phthalates, BPA, PFAS and parabens all interfere with reproductive hormones and have been linked to reduced fertility in both men and women, as well as complications during pregnancy. The evidence base here is unusually strong: dozens of prospective cohort studies have measured chemical exposure in couples and tracked fertility outcomes over years.
Most relevant chemical families
Phthalates
Associated with reduced sperm quality, altered testosterone levels, and longer time to pregnancy in multiple cohort studies.
BPA & BPS
Found to interfere with oestrogen signalling. Linked to polycystic ovary syndrome, endometriosis and implantation failure.
PFAS
Associated with reduced fertility in women and altered hormone levels during pregnancy. Crosses the placenta.
Parabens
Oestrogenic activity measurable in vivo. Detected in breast milk and cord blood.
Where to focus in your home
Kitchen
The highest single-room contribution to daily BPA, PFAS and phthalate exposure. Non-stick cookware, canned food and plastic containers.
Read room guideBathroom
Daily application of parabens and phthalates from personal care products. Skin absorption bypasses initial liver metabolism.
Read room guideNursery
Preparing the nursery before birth is the ideal time to eliminate PBDEs, VOCs and phthalates from the sleeping and play environment.
Read room guideWhere to start
Take the home assessment
Get a personalised exposure score and specific recommendations based on your actual home setup.
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